Bull aims to convince a jury to put the law aside, when he represents a woman guilty of kidnapping her niece years ago to stop the girl's father from abusing her. During jury selection, Bull looks for people who believe that when his client abducted her niece, she was saving the young girl's life.
Brilliant, brash and charming, Dr. Bull is the ultimate puppet master as he combines psychology, human intuition and high-tech data to learn what makes jurors, attorneys, witnesses and the accused tick. Bull employs an enviable team of experts at Trial Analysis Corporation to shape successful narratives down to the very last detail.
They include his quick-witted ex-brother-in-law, Benny Colón, who plays a defense attorney in mock trials; Marissa Morgan, a cutting-edge neurolinguistics expert from the Department of Homeland Security; former NYPD detective Danny James, the firm's tough but relatable investigator; haughty millennial hacker Cable McCrory, who is responsible for gathering cyber intelligence; and Chunk Palmer, a fashion-conscious stylist and former All-American defensive back who fine-tunes clients' appearances for trial.
In high-stakes trials, Dr. Bull's combination of remarkable insight into human nature, three Ph.D.s and top-notch staff creates winning strategies that tip the scales of justice in his clients' favor.