Inspired by My Fair Lady, "Selfie" tells the story of a self-obsessed twentysomething woman who is more concerned with "likes" than being liked. After suffering a very public and humiliating breakup, she becomes the subject of a viral video and suddenly has more social media "followers" than she ever imagined - but for all the wrong reasons. She enlists the help of a marketing expert at her company to help repair her tarnished image.
Episode Viewers and Ratings
Season 1 Episode 1 of Selfie was watched by 5,310,000 viewers, resulting in a 1.60 rating in the 18-49 demographic.
'Instafamous' Eliza Dooley has 263,000 followers who hang on to her every post, tweet and selfie. But one lonely day, she has a revelation: being friended is not the same as having actual friends. She asks marketing guru Henry to 'rebrand' her self-obsessed reputation and teach her how to connect with people in the real world. 'Selfie' explores the modern struggles of Eliza and Henry, as he tries to teach her how to live life offline - whether she 'likes' it or not.