After Mode is forced to abandon its big Christmas photo shoot because another magazine has copied the idea, Betty forms an uneasy alliance with Marc and Amanda. The three fear they may have leaked the idea to someone at the rival mag. Meanwhile, Daniel and Wilhelmina reluctantly work together to come up with a new photo spread as Mode's deadline looms, and Betty's nephew, Justin, is oblivious to the turmoil as he spends a day at the magazine for a class project.
Season 1 Episode 4 of Ugly Betty resulted in a 0.00 rating in the 18-49 demographic.
s01e01 - Pilot
s01e02 - The Box and the Bunny
s01e03 - Queens for a Day
s01e04 - Fey's Sleigh Ride
s01e05 - The Lyin', the Watch and the Wardrobe
s01e06 - Trust, Lust and Must
s01e07 - After Hours
s01e08 - Four Thanksgivings and a Funeral
s01e09 - Lose the Boss?
s01e10 - Fake Plastic Snow
s01e11 - Swag
s01e12 - Sofia's Choice
s01e13 - In or Out
s01e14 - I'm Coming Out
s01e15 - Brothers
s01e16 - Derailed
s01e17 - Icing on the Cake
s01e18 - Don't Ask, Don't Tell
s01e19 - Punch Out
s01e20 - Petra-gate
s01e21 - Secretaries Day
s01e22 - A Tree Grows in Guadalajara
s01e23 - East Side Story
Image is everything, and in the high fashion world it's more true than anywhere else! Could Betty fit in? This young, intelligent, sweet and hard-working girl has only one dream! Working in the fashion industry, but is there a place for a less than pretty women?