First into the Tank are entrepreneurs from Van Nuys, California, who introduce their efficient privacy solution to open-office plan distractions with their modern phone booth design. An entrepreneur from San Francisco, California, shares her unconventional dessert concept that serves a childhood favorite snack. Entrepreneurs from Cleveland, Ohio, present their handy device that helps you easily enjoy all your favorite fast-food condiments on the go. Last into the Tank are entrepreneurs from Chicago, Illinois, who pitch their portable office furniture design to help you escape from your traditional working desk and also help to improve your health.
Shark Tank follows aspiring entrepreneurs as they present various business ideas to moguls (known as "the sharks") in hopes of landing an investment in their ideas. Each week, ambitious entrepreneurs present their breakthrough business concepts to ruthless investors to convince them to invest in the concept.